The New York Trend Week is among the most fun occasions within the international trend calendar. The semi-annual occasion sees the town’s vibrant power profile turn into much more thrilling, with streets turning into impromptu runways and cafes turning into hotspots for critique, gossip, or simply recounting who caught what present. New York lives and breathes trend for per week or so in February and September.
Trend Week isn’t simply a possibility for established designers and types to point out their finest and newest. It’s additionally a time when up-and-comers can arrange their exhibits, limelight-adjacent, and difficulty their problem to the established order. One such presentation is scheduled for September ninth, 2023, at 45 Lispenard Road.
Dubbed ‘Disdress,’ a portmanteau of the phrases ‘disrupt’ and ‘gown,’ the occasion goals to uphold one of the vital sacred trend trade practices —enjoying with the established order. It follows the traditions set by Coco Chanel, Vivienne Westwood, Alexander McQueen, Alessandro Michele, and Telfar Clemens, adopting a mission to assault the state of affairs from one among its many sides.
The disruption Disdress brings with its occasion rests on the abilities of a brand new technology of creators and their daring visions of the trade’s future. It’s new individuals with new designs making an attempt to affect the course of the trade by showcasing their newest creations.
The occasion will likely be powered and curated by PRK Bodywear. Based by Tubarus Chisholm, PRK Bodywear is devoted to innovation and difficult the present gender norms. To liberate males and non-binary individuals from the stranglehold of masculinity, PRK Bodywear goals to have interaction individuals’s cultural, performative, and sexual norms, giving perception into the wealth of expressions individuals can take up after they really feel liberated and empowered.
Establishing the model hasn’t been a stroll within the park. Opening up about his journey, Tubarus mentions that, despite the fact that he didn’t have any formal training or coaching in design or trend, he noticed a necessity for a sure form of underwear that doesn’t conform to gender norms.
Tubarus drew inspiration from the designs that piqued his curiosity when he was nonetheless a child. Whether or not it was the simplicity and androgyny he noticed in Saint Laurent and Bottega Veneta, or the basic traces of Ralph Lauren, he’d devour no matter he present in trend magazines that he’d have a look at after faculty. He was additional empowered to dream about creating garments by watching his mom do it for him and his siblings.
When all of those influences got here collectively, and blended with the braveness he noticed the individuals round him with comparable pursuits exhibit, Tubarus began to design. He began making masculine clothes from classically female silhouettes just like the chiffon gown with a thong as an alternative of boxers. And so was born the concept for an underwear-first firm with different gadgets on the market.
Like many different budding manufacturers, discovering and establishing an excellent producer was an journey, however Tubarus was able to put his plans to work as soon as he acquired that down. The last word purpose can be to construct PRK Bodywear to rival essentially the most outstanding gamers available on the market proper now.
Whereas Disdress is part of the technique, that’s not all it is going to be. The present will promote PRK Bodywear’s SS24 RTW, Intimates, and Athleisure collections together with different creatives, however it received’t cease there. As soon as the doorways open at 10:30 am on September 9th, guests will take pleasure in an expertise with different manufacturers and designers over the following ten-and-a-half hours. So it received’t be a single-brand runway present however a multi-designer immersive expertise, in step with the kind of disruption Disdress needs to create.
One of many designers can also be a younger artist. The opposite left Germany to pursue his desires of turning into the following Virgil. The third is recent out of school. And all of them are in dire want of house and publicity, very similar to Tubarus wanted when he was simply beginning out.
An occasion that guarantees to point out one thing new, totally different, and defiant, Disdress goals to be a breath of recent air into the often-commercialized world of trend. The brand new designers is likely to be combating for his or her place within the limelight, however they’re doing it by selling freedom, nonconformity, and private expression, all beneath the patronage of an skilled designer who’s been doing the work himself with no holdbacks. And we will by no means have sufficient of that
